Introduction, About Us

Research ... Education ... Advocacy ...

World Class R&D is a nonprofit collaborative effort to identify management practices needed to build and sustain a world class industrial R&D capability. These practices range from overall governance down to the individual act of research. This is intended to be an Institute for all industries pursuing innovative R&D products at the cutting edge of research. World Class R&D is defined in terms of an ability to persistently discover and develop blockbuster+ products that generate world class revenues and profit margins. We define management carefully – you do not manage your way to blockbuster products, rather you manage a work environment so they can persistently surface. We don't promise better leaders, we merely make it possible for better leaders to become excellent.

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If you're new to World Class R&D you should probably start your exploration of the website with our inaugural issue: the Investible Unit+ Defined. From there you can branch into topics that pique your interest.


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